After a lot of consideration I decided to base my website around the material Denim. Denim has been around since the 1900's and is STILL extremely popular today, to me this says a lot about the trends and fashion of denim for it to still be widely popular after all these years. Jacob Davis is the unsung hero of Levis history (the first company to design and manufacture denim), he came up with the idea of strengthening work overalls using copper rivets which are now seen on jeans swell as swapping cotton duck overalls for much more hardwearing denim ones. Jacob helped Levi Strauss & Co to develop denim into a wide spreading fashion trend. They produced baby denim overalls, cord pants, bell bottom jeans, denim jackets and all in one overalls. Although they first became popular in the mining and coaling industry as uniforms it soon became clear that denim was more of a fashion statement than a work uniform when people like Marilyn Monroe were seen wearing denim jeans. By this point Levi Strauss & Co were producing overalls for many major corporations including Coca Cola, Pepsi, Phillips and Ford. Bing Crosby was actually refused entrance to a hotel because he was wearing a denim jacket so Levis made him a custom denim tuxedo! As stated Marilyn really helped make Lee Storm Riders much more famous along with many other famous people and artists. Dennis Hopper, Peter Fonda, Gene Clark Woodstock, Miles Davis, John Lennon, Clint Eastwood, Jackson Pollock, Andy Warhol, Peter Black, Max Ernst all wore denim and jeans on a regular basis.
Aswell as artists wearing the denim some even created collages and pieces of artwork simply using denim as their materials and canvases!
My pinterest contains moodboards regarding denim, celebrities in their denim aswell as my own denim photography.
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